A specialist consultancy, set out clearly for builders.
Waterproofing Assurance is a specialist consultancy that reviews waterproofing designs and tests the finished work, serving builders and contractors on large residential and mixed-use developments. Most of what it protects ends up behind finishes, so the firm is judged on its documents and its reputation.
The people choosing it are builders and developers reading a capability statement or a website to decide who to bring onto a project. Both had to show what the firm does, to which standard, and on what kind of work.
We built a W monogram in a square, in teal on black, and used it across a capability statement, brochures for consultancy and compliance testing, and a website. The capability statement sets out compliance testing and an eight-step consultancy process from first consultation to final review and support. A core service breakdown lines up nine services against the relevant Australian standards and the National Construction Code.
The website follows the same structure, with sections for consultancy, compliance testing and façade engineering, a Trusted By bar of builders and developers, and project pages that include Victoria Place in Burwood and the Queen Victoria Market in Melbourne.
Waterproofing Assurance now presents a technical service in terms a builder can scan, with its standards and its projects set out in plain sight.
